H&R Block

There are many ways to invest in your small business. How you do it is up to you. H&R Block just makes it count.

15 second YouTube pre-rolls showcasing H&R Block’s 50-year history of helping small business owners deduct “everyday” expenses

Pop-up stores are legally deductible as business expenses.

To highlight the way H&R Block can save customers money on their taxes, they launched their own deductible “pop-up” store. The money H&R Block saves will go directly towards free simple tax return filings prior to the tax deadline.

This is totally legal!

While there’s no such thing as a free lunch, H&R Block will offer deductible “lunch blocks” to customers while they file their taxes at the pop-up.

$25 Tax-Deductible Gifts

Since 1962, the IRS has allowed businesses to deduct up to $25 per recipient per year on business gifts to clients and business associates. This $25 limit has remained unchanged since 1962.

H&R Block’s pop-up store will offer customers “free” IRS-compliant business gifts valued at $25, perfect for staying within the deductible limit and making customers smile.

$25 Deductible Desk Survival Kit

Kits may include gum, stress balls, lip balm, sanitizing wipes, essential oil, and a “Do Not Disturb (Unless it’s snacks)” door hanger.

The $25 Deductible Plant Block

“Grow your business” - and your deductible.

$25 Deductible Meeting Recovery Candle Block

Smells like this could’ve been an email.

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REI